When I first started getting into SEO, I had no idea what an in-depth, immersive process it is. For all the articles out there that talk about jumpstarting SEO as…
read moreIf you want to be a strong content producer, you have to know how to write good content for SEO. My background is in writing. Growing up, creative writing was…
read moreWhen I first started working in search engine optimization (SEO), the landscape had just changed to a more user-focused experience, helping people find good content, not just content stuffed with…
read moreThe first time I ever started working with keywords for a content strategy at another company years ago, I had little idea what was in front of me. I knew…
read moreYou have your audience personas identified, your case for creating content established, and your goals and metrics ready to measure. But how do you create successful content and how do…
read moreIn the first week of my old jobs, I searched on Google for nearby coffee shops. The closest one I could find in the search results was three miles away.…
read moreMarketing has changed. A lot. If your marketing strategy hasn’t kept up with new trends and technology, you’re losing profits to your competitors who have invested the time and money…
read moreOn-page SEO is immediately visible to everyone surfing the web and browsing your website. Unfortunately, this also means that common on-page SEO issues are visible. Bad SEO will hurt the…
read moreAfter all the changes that websites have undergone, content is still king. Content is ultimately what keeps people coming back to your website, what persuades them to contact you, and…
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